Cultural Training and Individuals Resource Management

International Human Tool Management


Globalization has to lead the companies to understand the cross-cultural issues they face when likely to grow in the global market segments. At exactly the same time, it is important to teach the employees so they are ready to face these ethnical challenges. The report consists of a comprehensive review of books and ideas about cross-cultural modifications and training techniques. The record then looks into setting up and training the expatriates of U Mobile while looking at these theories.

The report gives an in-depth overview of training models for both pre-departure and posts departure training of the expatriates. For pre-departure training, the aim is to provide very standard ethnical training ` whereas the post-departure training is focused on the variety country's culture. The post-departure training will likewise incorporate the terminology training. The survey also suggests a further more complete post training and ways to make the overall training more ethnical based.


The world is moving fast with technology overcoming the geographical barriers. People are conversing worldwide in a blink of eye. The corporate world is also facing these obstacles of globalization where if indeed they need to make it through, the need to make sure they may have footings worldwide. Companies are widening by starting their outlets in foreign countries or insurance agencies a merger with existing companies. Researchers show companies favor merger in case of countries having strong legal restrictions (Raihan and Azeem, 2011).

With the enlargement of companies far away, the employees face cross-cultural issues. Where the company's prevailing culture differs from that of new company's subsidiary country. The employees have to be been trained in order to handle the cross-cultural problems.

Training refers to preparing employee's behavior, behaviour and knowledge in accordance with the current job role. Hence training increase employee's performance for the particular job role. Whereas development is a continuing process where the employee isn't just prepared for just about any specific activity but it help worker get ready to face challenged in future jobs and walk role. (Gomes, 2009)

Our company U Mobile plans to open up a subsidiary in India. Hence we have to prepare our employees to face the cultural problems that wait before them in Indian subsidiary. The business must go for Mix Cultural Training. Mix culture training is essential to provide employees for future job jobs in India. Cross Cultural training is a process in which employees receive orientation and skill improvement mainly on Indian Culture and work life in the new environment. (Gomes, 2009)

The cost of sending an expatriate on an international assignment is often high. The price incurred in the first 12 months on expatriate is three times more than the local employee's twelve-monthly salary. (Shaffer, Harrison & Cilley, 1999), which means company will expect them to provide likewise.

The report includes the type of training required by our current employees and just how these training will be planned. The statement will also cover the top cultural, political, economic and institutional distinctions between Malaysia and India.

Company Profile

U mobile is a Malaysian founded telecommunication company which was founded in 1998. U mobile is a subsidiary of U Television set Sdn Bhd. The business not only provides mobile telephony and mobile data but also offers a mobile Tv set service and Mobile Live Tv.

In the original five years of its procedure, U Mobile was able to increase its customer bottom part to over four million because of its competitive product invention and value proposition. The major shareholders of U mobile are ST Telemedia and U tele mass media. Both the shareholders provide U Mobile with tactical relationships globally along with financial, technological and functioning experience and experience. U Telemedia's has helped U Mobile to attain out to a wider audience, leveraging on Berjaya Group Berhad's countrywide distribution programs and multiple shops. (Source: U Mobile Public Website, Retrived from: http://www. u. com. my/all-about-u/corporate-profile)

Analyzing the Host Market

In order to efficiently implement the training trainings, we first need to understand the differences between your environment and culture of the Malaysian market and the Indian Market.

Political Conditions

The current political conditions of India are steady and it's really being forecasted that it will remain steady in future also. The united states, however, faces problems like corruption and religious issues and that corruption won't create any concern for U Mobile (Ranga, 2013) but as the country encounters issues on religious grounds so that it can pose an issue. The recent dangerous attacks against users of spiritual minorities are worrisome (Meinardus, 2015), as U Mobile is a Muslim country based mostly company, we might have to face some problems in these areas.

Economic Conditions

The overall financial activity in India is starting to relieve after demonetarization in Oct to December amount of 2016. The exports rebounded in January 2017. The overall economic development has slowed down in the year, getting a three-year low of 6. 9. However, the expansion is predicted to go up after Feb 2017 up to 7. 4%. (FocusEconomics, 2017)

It will be feasible for Malaysian bases U mobile to open up subsidiary in India, as Malaysai and India are the largest economic partners in South Asia. The bi lateral trade contract between the two countries specially since India initiated liberation methods signifies two way trade has increased 17 times since 1992. U Mobile can also take advantage of this economic relationship between the two countries. (Source: High Commission payment of India, Kuala Lumpur, Malaysia)

Institutional Conditions

The supply market conditions of individual reference in India are very possible. The Indian education system is very focused on advanced schooling (Becker-Ritterspach, 2000). It gets the most volume of engineers and researchers on the globe. These conditions are simple for providing recruiting for MNC's in India.

For Telecommunication Company like U Mobile, Indian labor market assures to provide talented and educated human reference at low priced. So far as the common wage is concerned, it is low comparative to the Malaysian market.

The only challenge an MNC would face is the fact that human learning resource has an over-all lack of practical skills. It is because of India's higher technological education system's structure (Heitmann, 1995).

Cultural and social Factors

India has the world's oldest civilization and also the most filled country in the world. Indians are mostly Hindu with Hindi as their national language. Most of them are vegetarians. People are tech savvy and are producing in the field of telecommunication and technology.

India encounters two world-views as it pertains to culture. There is one group of individuals who are modern Indians who hopes for a secular, liberal multi-religious culture. They are the people who want to exploit the myriad chances of cultural openness with respect to globalization.

There is another group who are contrary to the cross-cultural theory. The openly reactionary Hindu nationalist motion is one of them. They aim to have a strong Hindu country and are not available to liberal civil liberties and religious pluralism. ( Zimmerman, 2015)

The expatriates from U Mobile will face these ethnical obstacles, being nationals of Muslim country. The expatriates needs training to get understanding of Indian norms and culture. Terms will be a barrier too, training would be provided to help get over it.

Literature Review

Cross Cultural Management

It is important for the companies to understand the cultural variations that are happening due to their expansions in one region to another. The research in the field of psychology, sociology, and anthropology show that we now have countless major dissimilarities on the list of cognitive process of individuals belonging to different cultures. In the time of globalization, where companies are broadening in different areas, it is utmost important for them to understand and realize these cultural dissimilarities and appropriately utilize them in organizations. (Nancy & Robert, 1986)

The companies need to understand the cross-cultural management, as it could greatly advantage them considering the cognitive aspect of culture in managerial practice.

Cross-cultural management is focused on managing work clubs in ways where in fact the difference in culture, personal preferences of the consumers, and the routines are managed to retain in view the global and international framework. The cross ethnic management handles ethnical issues at specific level as well as for the business as complete. At the average person employee level these include cross cultural psychology, sociology and anthropology and for general organization all together or at a broader potential client it offers broader disciplines of management and organizational behavior and related international human resource management. In addition, it studies the impact of culture on organizational structure and management across countries and ethnicities. (Thomas, 2014)

International Human Source of information Management

Global growth of companies have lifted the need to understand need for international Human learning resource management. It really is all about handling the human resources in order to handle the challenges of global expansions. The social variations are of the very best most importance. Real human resource is the base of any company, which if not trained and allocated properly, can hinder the success of the entire company's ressources.

MNCs need to understand the factors that impact the multinational businesses while they broaden in different locations. These include assembling and training the international personnel, designing policies which are appropriate for personnel and corporation, working of trade unions in several countries, and devising a global labor department. (Harzing & Ruysseveldt, 1996)

There have been a number of changes in neuro-scientific IHRM that have changed the nature of professions at MNCs. (Dickmann, 2005). IHRM in addition has impacted employee's attitude towards the business and they have a tendency to accept international projects. (Hugh, David & Patrick, 2007)

Employment Relation

The legal marriage between the employer and worker is termed as employment relation. That is not only the legal written contract of job, but also the mental contract between the employee and the company. This provides a platform for the issues of fairness and trust that sits between the worker and the employer. (David, 2004)

Companies need to invest in their employees by means of trainings. Researches have shown that employees perform better on given tasks and display more citizenship action if indeed they work in the surroundings where workplace invests in it. (Tusi & Pearce, 1997)

Why Multinationals Prefer an Incorporated Subsidiary, Not Just a Branch

Companies prefer going for subsidiary in the host country rather than a branch. You can find number of reasons for choosing to open subsidiary instead of a branch. It is because by opening included subsidiary, it helps to protect the father or mother company from any liabilities that happen to be imposed on the number country's subsidiary. Subsidiary simplifies accounting and bookkeeping. It also makes the taxes compliance less expensive and better and also permits a company to define in local contracts. (Gordon, 2005)

Recruitment Strategies: Taking care of and Effecting the Recruitment Process

It is essential for just about any company to employ the right prospects to be able to effectively run its businesses. With an increase in global competition, it is very important to hire experienced employees who can perform for the business in the long run. (Richardson, 2006)

Companies follow a complete recruitment process while they work with right candidates. There are quite simply two types of recruitment; interior and external recruitment. Internal recruitment is done when company blueprints to employ from within a corporation whereas, external recruitment is when company blueprints to create the pool of people from beyond your corporation (Schuler, 1986)

When companies go for interior recruitment they post advertising in publication, job posting up to speed, and usually by person to person. Whereas when deciding on exterior recruitment companies may take help from external recruiter, post a job ad in paper, social multimedia and recruitment websites (Richardson, 2005).

Research Strategy and Research Design

Cross Cultural Training of Expatriates

When a company decides to open a subsidiary in any other country of preference, the essential thing that's needed is is training the employees based on the challenges they might face in undertaking their role successfully in the variety country. There are a number of trainings that may be provided to the expatriates, generally speaking, pre-departure training program and post arrival training program. (Hanberg and Osterdahl, 2009)

Pre-Departure Training

Cultural Adjustment

Expatriates who are being send to a foreign country, are anticipated to stay there for a bit longer period. They have to adjust based on the culture of the number country. Inside our circumstance, employees will be sent to India, therefore before their departure, they have to be trained in order to be aware of the culture of India. (Black color & Gregersen, 1991)

Cross Cultural Training Methods

To enable the employees to effectively y connect to the folks of variety country, companies use a number of solutions to guide their expatriates for combination cultural skills. For doing this, companies use the next training methods: ( Hanberg and Osterdahl, 2009)

Didactic Training

Didactic training is targeted on factual information of basic culture of web host country; in our case India. This training is conducted by giving lectures and casual briefings. This technique of training can be used before departure and also for post arrival training. (Hanberg and Osterdahl, 2009)

Experiential Training

This training method focuses on sensible learning and permit an employee to gain knowledge of ethnical specific modifications. These trainings are performed by workshops, simulations and look-see journeys organized for the employees. (Hanberg and Osterdahl, 2009)


These kind of trainings are also cultural specific, where expatriates figure out how to think and become a national of sponsor country. They are pre departure trainings and provided as ethnical assimilator strategy. (Sulmer, 1998)


This training is vital to allow the staff to effectively converse in host organization. That is also a pre departure training process, provided to the employees in a way of traditional coaching style. (Hanberg and Osterdhal, 2009)

Cultural awareness

The goal of this training session is to help expatriate understand culture of the coordinator country as an idea. Additionally it is a pre departure training curriculum conducted by means of role works and self-assessment exercises. ( Hanberg and Osterdhal, 2009)

Interactive Trainings

These trainings concentrate on employee's learning from past expatriates of the company. These are also ethnic specific trainings provided before departure of expatriate. These are typically on-job trainings. ( Hansberg and Osterdhal, 2009)

Cognitive Patterns Modification

This training focuses on learning to concentrate on rewarding activities. These are pre-departure trainings and receive in the form of counseling. ( Selmer, 1998)

Sequential Training

The training method focuses on synergies from mixed training, where different types of training methods are combined. (Selmer, 1998)

U Mobile will be providing its expatriates with basic didactic training, where in fact the employees will be given cultural overview of India. It will permit the employees to keep realistic expectation of the culture in the web host country and help them never to face cultural distress. (Selmer, 1998)

Methods Of Pre-Departure Training

The best pre-departure training would be attribution and ethnical awareness. As it will give a whole summary of the Indian culture to the expatriates before going out of to take up their assignments in Indian subsidiary.

The expatriates will discover language training. It'll give attention to both social terminology and business dialect of India, as business language is not necessarily same as communal terms. (Claydon, 2009) They'll be provided at least 20 time of language workout sessions.

The expatriates will be delivered to India at least once to get firsthand information of the country. In this way they will get an over-all notion of the culture and people of India.

Method for Post- Entrance Training

The Post appearance training program that must be adopted by the company is Interactional learning. It'll provide expatriate an traditional cultural context. It will enable expatriates to realize the actual problems he/she will face. (Grove and Torbion, 1985)

An Induction program will be performed when the expatriate will come in India. It'll be an over-all program to help expatriates understand the real organizational culture in India. (Claydon, 2009)

Challenges in Recruiting Expatriates

Recruiting the right prospect is one of the most essential job of Individual Resource Section epecially, when hiring an expatriate, it is of utmost importance to recruit the best possible candidate as companies have didn't prosper when they retain the wrong candidate.

The HR division must make sure they retain the prospect having expertise in the field. MNCs face problem with technical understanding of the applicant. The expatriate must be aware of the culture of the Host country. He must be able to overcome the obstacles of words, and faith.

One of the major concern in international hiring is, especially in condition like India, people are thin minded when it comes to religion. Hiring an expatriate having comprehensive knowledge of spiritual beliefs of Indian community can be an important aspect.

Another challenge in international recruiting or recruiting the expatriate is time frame. Sometimes, expatriates face difficulty in attaining the work permit visa. In this time around, the concern of the workplace is to keep the position open and they also lose profits. It takes time to fulfill legal obligations for staff in the number country.

Not every applicant is prepared to relocate, therefore its challenging for the MNC to find the right candidate, who is also happy to relocate and work in a totally different environment. Sometimes it also effects the work-life balance of the employees. Expatriates have complications managing to live without family in a foreign country.

The local employees of your subsidiary are in times not welcoming for the expatriates.

Training and Development of Global Leaders

MNCs must prepare suitable training strategies for their global leaders. If MNCs send incorrect people without proper training and development, it can prevent company's success and will be a throw away of time and resources (Goodman, 2016).

Companies that have well described global control development programs are actually more profitable than those who don't invest in training future market leaders.

The MNC's training and development program must aim to create long and short term international assignments. These programs must help their leaders to immerse in another culture. The global head must be trained to start to see the world from the chance of other ethnicities (Goodman, 2016).

The international training programs should be contained in the early years of the candidate's career. Leading MNC's have created complicated global immersion programs for high potential young leaders. (Goodman, 2016)

MNC must ensure continuous contact process between your local leaders of the home country and the global head expatriate. If the business fails to connect proper programs and international strategies, there are increased likelihood of the expatriates to leave their job.

Global market leaders must be trained to keep work-life balance. Not only the expatriate, but their own families should be trained to face the task of cross cultural relocation. They must be versatile to the complete change in interpersonal and cultural framework, as the culture in Malaysia and India is almost different.

Role of Global Leader

The role of Global head has become more challenging with time. For the reason that the MNC's are growing a great deal on global grounds, and the global market leaders need to be aware of civilizations and cultural norms of different areas. The methods of command have evolved, where employees not follow you because you are on top position, they'll only admit you as a innovator if you have multiple constituencies and decide in a far more consensual manner. (Gotham, 2012)

The companies need to invest in their global leaders if they want to be successful. The role of Global innovator has amplified as time passes where he is likely to lead in a manner that he sets samples for his sub ordinates. The role of a worldwide leader is important locally and internationally both, these assignments are discussed as under

Local Role of Global Leader

Global leader's most significant attribute is his commitment with the father or mother company. It really is his role to design strategies which can be in good thing about both parent company and the subsidiary. Global leader must be completely aware of the company's strategies and quest and established future goals consequently. He must act as a bridge between the local company and its own subsidiary. (Vilet, 2013)

Global Leader's role In International Context

In context of international individual resource, a global leader must be able to perform pursuing: (Reiche, 2016)

  1. Must know the dangers and opportunities of environmental and interpersonal trends. he should be aware of the response of the sector's stake holders
  2. Must manage to aligning social and environmental targets with financial goals of the company
  3. capable of integrating sociable and environmental trends into tactical decision making
  4. Must be able to identify major stakeholders who've an effect on company
  5. Understand the impact of organization in negative and positive way.
  6. Must have exceptional communication skills to activate in effective dialogue.
  7. He must understand the value of interior and external stake holders and build relationship with them
  8. He must take part in public insurance plan and add towards it.
  9. The global head must not be biased when coming up with policies. He must be sure the eye of parent company's and local subsidiary employees.


Globalization has created a number of challenges for the orgamizations and the Human being Resurce section. For the productive performance of the organization, it's important to hire the right individuals for the work. The extension of companies in other countries and region has increased the task of Human Source department, developing a dependence on international human reference strategies.

U Mobile gives importance to mix cultural training of the expatriates. Proper training and development of an expatriate can result in the success of the subsidiary. In order for U Mobile to increase in India, we need to make sure our 20 employees are aware of the social differnces and the organization structure and culture prevailing in India.

The preferred expatriates of U Mobile will be given pre departure trainings concentrating on the culture, dialect and social areas of Indian market. On their appearance to India, they will go through a well organizaed induction plan. This will likely also focus on the features of the organizational framework, the public and legal constraints of the host country.

U Mobile will plan and train its global innovator. The expatriates will be recruited keeping in view their tasks in India. Training and growing him in a way that he can defeat and face difficulties of cross ethnical environment. He must have the ability to communicate effectively and effectively between the parent company and its own subsidiary in India. He must be able to balance work -life usually the global innovator wont go good way with the business. Not only the expatriates but their own families also needs to be trained to help cope up with the obstacles of cross social and social variances. There are cases in the global world where if expatriate were not trained, it resulted in the inability of subsidiary.

Therefore, for U Mobile subsidiary to reach your goals in India, the HR office will play a dynamic role in recruiting the right candidates and training them in a way they away perform in the international market.


The growth of MNCs in global market is a challenging activity. The companies must educate and develop exisiting employees and expatriates. Following are some suggestions for U Mobile

When recruiting, give importance to the local Indian prospects too. Not absolutely all postions will be crammed by expatriates, therefore, HR division must make strategies where locals and expatriates are cured equally.

The Global leader hired will need to have all functional and specialized knowledge. He must learn in a way that he may take extra benefits from the local market. He must learn to overcome the cultural dissimilarities of the employees.

The company must be sure a hybrid system, that is a blend of centralized specialist and local empowerment. The rates of global professionals and executives must be totally integrated.

The company must be sure it maintain its expatriates. Which is done only when worker see his future is guaranteed with the business. HR section must make proper succession plan for its expatriatres. Where they are really trained from other initial years for taking role of global head in future.

Personal Reflection

Working within an international environment is both challenging and thrilling. The international subjection not only provided me opportunities to develop my work role, but also helped me develop my personal traits, like self-assurance, learning different ethnicities and implementing cross cultural troubles.

I had to face language obstacles, as if you are working in an international domain, you get to communicate with people of different origins, speaking different languages. We'd to figure out how to point out our thoughts and ideas in ways which is understood by all. Another advantage of working in a global organization is you get exposure to different civilizations and interpersonal norms. We acquire new opportunities to move forwards in corporate and business world. Folks from different civilizations help me understand just how they deal with life. These bring in new ideas and methods to increase my intellectual capabilities.

Multinational environment is most effective in increasing interpersonal collaborations and romance between folks from different public and cultural backgrounds. It enables us to comprehend and recognize ideas and thoughts of others. Creating an environment where people respect one another.

A multinational culture give you exposure and increase your value in the eye of other employers. your market value raises locally and internationaly. Having international experience has made me more attractive for the employers and there are more likelihood of me being involved with interesting international jobs and become an integral part of expansion assignments of employer in the furture.

Therefore, employed in multinational company has been productive in developing me as a worker and also as a person. It has enable me to face global challenges technically and functionally. Multi countrywide environment has helped in maximizing my self confidence when coping with folks of different culture, race, age, religious beliefs and way of thinking. I have learned to value others opinion and thoughts and also to mold myself in line with the needs of international market.

I have learned that if you wish to b successful in the corporate world, you'll want the capability to change and mildew yourself with the global fads. You merely cannot restrict yourself to one place or one region. You learn through experience and exposure and for that you need to work in multi countrywide environment, where you team up with people who have different ethnical and social track record.

Therefore, I have to say that I have improved upon as a individual, an employee and a future leader by employed in an international environment.


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