This academic essay relates to tactical management and control in McDonalds. The goal of this assignment is to comprehend the impact of decision making in an organisation i. e. McDonalds. In such a cut throat competition which is prevailing in the market, it is my understanding that command and proactive strategy plays essential role in overall organisation's success. Furthermore it has become apparent that proper management and management operate at parallel level within an organisation.
1. 1. 1 STRATEGIC MANAGEMENT:
'It handles the most important and basic question that involve the very presence of the complete organisation and guide the whole company's future. ' (Napuk, 1999)
Strategic management requires both proper planning and implementation, and is "the procedure of discovering and executing the organization's strategic plan, by complementing the company's capabilities with the requirements of its environment. "(Arit Gadiesh and James Gilbert, 2001)
In layman's term proper management provides overall direction to the company. This in turn requires specifying the organisation's objective, vision and aims, developing programs etc.
1. 1. 2 LEADERSHIP:
Leadership is defined as 'influence, this is the art or process of influencing people in order that they will strive willingly and enthusiastically toward the achievements of the group's mission. Visionary management inspires the impossible: fiction becomes fact. (Corporate and business strategy 1997 Richard Lynch)
In leadership, people run the company to 1 place or another for the achievement of its targets. Leadership is a great tool in achieving success for the business, not merely through charisma, but through good judgement, proper inspiration of employees & effective utilization of materials.
1. 1. 3 Website link BETWEEN STRATEGIC MANAGEMENT AND LEADERSHIP:
Due to a swiftly changing world, organizations face extraordinary pressures in delivering immediate results. This necessitates for tactical management because there is a great need to increase every available tool to attain the organization's goal.
To deal with an increasing demand for company efficiency, there's a great dependence on strategic command to address these conditions & priorities. For any ongoing business, it is principally important to use strategies through effective market leaders.
Real strategic command means taking responsibility for the future as well as what's going on today. A primary goal of strategic control is gaining a better understanding of the business conditions, the environment and the main indicators that identify new tendencies and situations which may arise. According to the situation, management styles can be mixed like autocratic, democratic and charismatic and so forth. In any company it is required to have a good tactical management with good authority skills. Both of these must be in parallel positions for the organization's success.
1. 2 LEADERSHIP STYLES ON DIFFERENT SITUATION IN MCDONALD'S
As I have considered McDonald as research study, I would like to discuss the management style that functions in the corporation. Based on my understanding, McDonald performs with a Democratic style of management. This realisation involves me while I am dealing with the business and it offers freedom and overall flexibility of change according to different situations. Within this style, the staff and people associated with the company have significantly more participatory role in your choice making process.
McDonald has a democratic style and there is a less difference between supervisor and employees. They have got two way romantic relationships between them. They have a comfortable working style. So the director can easily receive the responses from the employees. Also on the other hands, the employees understand the situation plus they follow the rules without the difficulty. You will discover same levels of working. According to the various situation they have a different style of leadership. In this particular way, the store administrator has all power to run the branch but still allows employees to share their ideas and insights.
Also in McDonald, every staff has a participative role in the decision making process. All employees have to work with their strengths and provide input how to delegate work within the team. The management offers more importance to work in a team somewhat than doing singularly. In McDonald, ideas move widely amidst the group and discussed openly thus finally achieving their objective. This works both ways for the business by fulfilling individual objectives based on the overall target of company.
The management of the business motivates the employees to do more work by concerning them into decisions which really impacts the objective of the organisation.
This particular strategy influences the output of employees and they feel important to be always a area of the organisation by giving a value. They lead all the employees to the same level and the director always tries to learn the talents and weakness of employees. To conquer these difficulties, they offer appropriate training & profession development programmes.
McDonald has flexible working hours which provides stress-free environment. They may be absolve to ask with the supervisor about schedules. The way McDonald management adapts to different situations, a strong relationship has been formed between your subordinates and the professionals.
1. 2. 1 OBJECTIVE OF MCDONALDS:
The main aim of McDonald is to make people alert to each product on offer, feel positive about it and remember it. The proper message should be communicated to the right audience through the right media. Because of this, McDonald need to give importance & understand the value of both employees and customers. Happy employees provide well and leads to satisfied customers. This serves as a win-win situation for both organisation and staff. McDonald has continually done inside marketing & this is important as it precedes external marketing. It goes into line with the ultimate goal of creating not simply service command but management service. This delivery process is the main element to achieving the aim of the business.
1. 3 IMPACT OF Command STYLE ON STRATEGIC DECISION:
Good command is adapting to any changes anytime & doing the right things at the right time. Because of democratic style of leadership, employees could work comfortably and they can reveal their ideas and insights with the management. Also in McDonald, professionals effectively delegates work to their subordinates and give them full control and responsibility to the responsibilities. Managers welcome responses on the consequence of initiatives and the task environment. Strategic decision should be made by market leaders who have the capability to take effective decisions and adjust to changes in virtually any situation.
Because of democratic authority, employees and managers easily understand the problem and deal with it. They work freely and easily. In McDonald all employees have the right to take part in the objective of company. McDonald has a strategic decision which is implicated and produced by market leaders and professionals of the organisation. First they make a decision the future plans and objective of McDonald and
how to make it happen in bare minimum time. They also motivate people to do more work plus they appreciate their work giving the performance award by the end of month.
1. 4 Summary:
From above conversation, I emerged to a realization that in adapting democratic style McDonald is really effective in providing value to employees. Although this style may bring out differences in ideas, it still ends up with formulating the decision. McDonald's management & control style is useful as well as to other organisations where professionals and employees easily understand the problem and work appropriately. Strategic management and leadership correlates with each other. Without making any effective tactical decision, control cannot work and it cannot reach to the final objective of your organisation.
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