Treetop Forest Products and Productivity

Treetop Forest Products, Inc. is a forest product organization established thirty years ago. It includes one general administrator, sixteen supervisors and support personnel including 180 unionized employees. The mill is split into the boom, product packaging, sawmill, planning, transport and maintenance departments. The departments in this company operate in shifts of morning hours and afternoon, the increase, sawmill and packaging departments begins their shifts at 6 am and 2pm in the evening in a two week shift rotating routine. The look and shipping departments work on morning hours shifts only whereas employees in the maintenance section work the night time shifts that start at 10pm. However, every division has a supervisor on each work switch except the packaging department. Furthermore, the presentation department is housed in another building from other departments so that it is difficult for assigned supervisors to go to the department.

All of the company's products are solely marketed by the most significant marketing company called Westboard Company. Since the market for building level lumber is very competitive with prices because of the availability of the many mills. The product packaging determines if the buyer purchases from Treetop or other mills. Treetop has acquired the presentation quality award arranged by Westboard severally before five years. However, just lately customers have began to complain about the presentation of treetop hence they have switched to competition lumber criticizing Treetops last products appearance. However, the planning and sawmill departments have substantially increased productivity arranging new records in one day. That is attributed to better businesses trainings, reduction of machine breakdown and better raw logs selections.

Production in the increase, transport and maintenance departments continued to be constant as the packaging department decreased productivity bringing on backlogs, inventory costs and stock damage. This led to the addition of Sunday overtime shifts and extra time to process the backlog in the product packaging department. That is aggravating as the packaging department is ready of producing all the daily sawmill and planning production without overtime. More so, its cost competitiveness suffers since employees earn double the normal pay on overtime. The packaging department is lazy since it's been word they constantly stretch lunch breaks by 10 minutes, coffee breaks by 5 minutes and typically leave work early than the required time. This exploitation has worsened of late especially on the evening switch and even temporal employees designated in the division adapt to the craze after just a couple of days.

Key Issues

Each and every individual in the factors or production should positively perform his or her role for the betterment of the business (O'Sullivan, 2009). However, this isn't the truth in Treetop Forest Company, the management in cases like this the supervisors do not actually do their job as required. Laziness and irresponsibility is the main element issues depicted in Treetop Company, the role of every employee to add fully in the company seems not clearly defined. On the other hand however how hard the marketing companies make an effort to popularize and sell the products, it all changes to the buyer's decision to choose to purchase from what company by the end.

In cases like this situation, the marketing organization Westboard has in totality actively and efficiently enjoyed its role. They encourage almost all of their clients to package their products in the best way possible in order to appeal to and keep customers through offers; Westboard sponsors a monthly package quality prize. Poor management strategies and procedures are also key factors that contain greatly impacted to the poor performance of the business. It is noticeable that the product packaging department has no supervisor in support of will depend on supervisors of other departments to run checks in different shifts. More so, the packaging department is housed considerably and in an alternative building from other departments.

Definition of the Problem

Poor management strategies and insurance policies are the key contributing factors that influencing Treetop forest products. The role and functions of management in conditions of planning, controlling, coordination, guidance and advertising are completely neglected by the company (Grant, 2006). It is visible that the packaging department has contributed to almost 80% of the woes facing the business yet the top management is not applying necessary action to handle the issue. The company of its caliber having only one general administrator is a sure reason to explain the management turmoil facing the company.

Lack of fast supervision has resulted into little work and laziness among the business's employees. The actual fact that employees in the presentation department extend caffeine and lunch break breaks also to some extend departing work early than the planned time shows failing in general management. Unrealistic strategies paying employees more for overtime work and employing more personnel to come clear the backlog of work is another aspect as a result of poor management. A far more disturbing examination is that employees and supervisors are totally aware of the wanting situation in the product packaging office but no decisive steps to handle the problem.

Marketing being a vital part in offering products for the prospective consumer has been delegated to and external marketing firm that even though they actually their level best, the company is not taking their suggestions seriously.

Substitute Solutions

Underperforming departments and employees to be scraped off and including new hardworking individuals. The packaging department that sometimes appears to lag behind be contracted to private stakeholders who will work under stipulated company rules. Also, guaranteeing each department is headed with a director who coordinates every single activity that's needed is by the company. However, provision of motivational incentives for employees and good undertaking departments will enable rise in development levels. Marketing strategies to be executed by the business itself, this will ensure that the business's interests are tackled on first hands basis.

Best Solution, execution and recommendation

It is obvious that the issues facing Treetop company is situated using its top management. When the management fails then as a result the company is bound to fail. Restructuring the Company's management by enlisting a table of directors that jointly and effectively oversee the business's operations instead of leaving all the duty to one general manager. It really is apparent that the general manager is stressed by the responsibility bestowed unto him by the business since he has didn't crack the whip. That is essential because decisions, strategies and company's procedures will happen from a consensus by all the directors. This may also ensure accountability from all company employees since they are being watched by many sight.

Departments that never really had supervisors like the presentation department will no longer rely upon other departmental supervisors' thus promoting efficiency. Each section will have a departmental director and a supervisor to oversee all the actions pertaining to that particular department. The supervisors will be accountable to departmental professionals who subsequently will report to the directors for necessary plan of action. For future company prosperity and stability I recommend that the appointed panel of directors to expose motivational incentives because of its employees. Additionally it is essential to explore all avenues before additional bills on more worker and overtime when seeking to clear backlogs in order to minimize on extra financial situations which may lead to lose for the company.

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