Figure of the communicator
Communicator - the initiator of communication links; person or group of persons who form and transmit messages.
H. N. Bogomolova offers a holistic socio-psychological model of the communicator, in which two series of characteristic communicative relations are distinguished:
• A communicator is a message;
• A communicator is an audience.
Each series of relations includes its own set of characteristics of the communicator, which can be divided into five semantic factors:
• competence - determines the level of knowledge and skills of the communicator, how well and competently he understands the issues under discussion (the communicator may have high, medium and low levels of competence);
• Sincerity is a demonstrated, possibly insincere, belief of the communicator in what he says, the declared conviction in his position;
• attractiveness - the factor determining the level of interest in the message, how high is the feeling of sympathy for the audience, whether the communicator has communication, whether it provokes trust;
• knowledge and respect of the audience - determines how well the communicator knows the characteristics of the audience, the level of its claims, needs and hobbies;
• sociability - the ability to conduct a fruitful conversation, pleasantly communicate, have an interlocutor, create a friendly atmosphere of interaction.
Also, the important factors of an effective communicator are its prestige and reliability in the eyes of the interlocutor, the level of trust of the relationship, ie. the degree of its credit.
Credit communicator is perceived by the interlocutors as a trustworthy expert, whose opinion can be listened to. For the positive perception of the communicator is important attractiveness factor, because there is a regularity that people seem to be more attractive on the outwardly attractive person. Such people are trusted, they are listened to.
It should be taken into account that credit can be consciously formed. Knowing the basic patterns of people's perception of each other, one should consciously influence the level of evaluation by another person of one's image, consciously form it in the eyes of the surrounding observers. This is helped by an artificial, purposeful creation of a certain image, a conscious and skilful self-presentation of the communicator in the process of communication.
F. V. Borozdin cites the following mechanisms of social perception: self-delivery of superiority, attractiveness, attitude, current state and causes of behavior .Self-feeding superiority. It is usually based on objective signs and signs of excellence, such as clothes (expensive, exclusive, shocking, rare, etc.), manner of speech , intonation-significant, persuasive, positive, etc.) and behavior (imposing, emphatically independent, confident, etc.). This mechanism of influence is important in professional communication, especially for lawyers and lawyers, managers of various ranks, politicians, etc. There are many categories of professional activities for which the appearance plays a significant role. This is necessary in order for their activities to be more effective. And if you have a material component and expensive clothes to create a certain image of a successful self-confident and future person is not difficult, then show superiority through the manner of speech and behavior is much more difficult.
Self-appeal. Why do we say about some people that they are charming and attractive, and someone does not? What distinguishes the former from the latter? Soul. Inner Light. Fire in the eyes. If we say metaphors, some people shine, but do not heat, while others attract like a magnet. It's easy and easy to communicate with them. The fact is that the people we liked were able to demonstrate exactly those features of their image (image, character, etc.) that we are most impressed with in other people for various reasons. For example, because we do not possess these qualities ourselves, but would very much like to have them, or vice versa, too, we have these qualities and consider this to be our indisputable dignity and are proud of their possession.
Self-feed attitude. It plays a significant role in building certain relationships with other people. In the process of communication, it is very important to be able to show your positive attitude towards the interlocutor or the audience. This can be done with the help of verbal (speech) and non-verbal means of communication. This can be especially clearly shown to the interlocutor with the help of poses, the location of the body, the look. As a rule, an easy tilt to the interlocutor signals to him about your interest. Even more expressive is the look. No wonder they say that the eyes are the mirror of the soul. However, it is very important that verbal and non-verbal means are in accordance with each other, do not contradict each other and be perceived by the interlocutor as sincere.
Self-feed of the current state and causes of the behavior. "I'm not guilty ...", "It just happened ...", I should was ... - these and similar expressions try to draw attention of the interlocutor to those reasons of behavior which are considered by us the most comprehensible.
If you want to better understand the communicator, you need to consider how he tries to present himself. Self-feeding conveys the inner mood of a person.
The following types of communicators are selected:
• people of prestige;
• The leader of opinions.
People of prestige - those who determine the content and channels of information transfer. As a rule, they broadcast such qualities as status, officiality, or vice versa, independence, independence.
The leader of opinions (key communicator) is a member of a society whose opinion is heard by the majority. The leader of opinions, interpreting the message received in a certain way, thus influences the audience.
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